As a result of the pandemic, 2020 has been a difficult year for businesses affected by customers behavior and buying habits. To improve and grow, businesses need to focus on what they can do to rehabilitate consumers in the last months of the year and beyond. Part of the effort to regain costs and loyalty involves focusing on building relationships with customers.
6 Ways to Win Customers After Pandemic
1) Take A Deep Breath And Be Quiet:
Give yourself time to think. It’s easy to panic in these situations and a lot has happened. Give your customers some credit. They know it’s not your fault. It want to be your customers. They have the power and they choose you.
2) Make It Easy For Them To Come Back To You:
Tell them how much you love them and how you and your team remember them. Encourage them to get back to business soon. They will be happy to hear that. It will plant a seed that will be harvested later when things reopen.
3) Send Your Safety “Playbook”:
In it, indicate the steps you are taking to keep them safe when you return. For example, they need a face mask when shopping, there will be hand washing stations, a six-foot separation will be requested, and your return policies will be flexible once closed.
4) Become An Ambassador Of Encouragement:
Kindness and good deeds are more important than ever. There is a lot of discouragement. People were prospering, first of all, going about their business every day and making something. Then, in just a few days, it all started screaming. Your customers will love listening to your encouragement and some of your plans for the future.
5) Arrange Zoom Calls With Your Top Customers:
Arrange a conference call. Keep the agenda friendly and caring. You simply say hello and stay in touch. People are alone. Do your part.
6) Submit New Customer Insights:
Engage in gathering customer insights and find out what your customers need from you now. Times have changed. Engage with your team and compare notes. Create ways to surprise and delight your customers.